My UX practice integrates my user centric mindset with a strategic online behaviour modifying thinking. This dual focus enables me to serve people effectively and enrich their lives through technology. I believe that design should be both beautiful and purposeful, fostering an emotional connection with users.
Ultimately, I aim to demonstrate how intuitive and clever UX can ignite joy and foster genuine connections between people and technology. By helping products and brands grow, I contribute to building thriving communities in the digital space. Through careful negotiation of change and a commitment to adapting to evolving needs, I strive to create impactful solutions that deliver value for both users and stakeholders alike.
In UX Design, I embrace a rapid learning process through design sprints, enabling me to swiftly create product releases that resonate with users. Like a chameleon, I adapt seamlessly to roles as diverse as UX designer, product designer, or design researcher, adjusting my approach to meet the unique needs of users and stakeholders alike. This flexibility allows me to craft solutions that are not only functional but deeply meaningful, while my design vision remains clear and true across every project.
I deliver scalable, practical design solutions by building evergreen frameworks that grow with the company, reducing the need for constant reinvention.
My approach to product design involves creating modular components that adapt to changing needs while maintaining cohesion across the user experience. By implementing sustainable, repeatable design patterns, teams build on a solid foundation that ensures each solution is effective now and adaptable for future growth and evolving business needs.
I focus on designing approachable interfaces and intuitive UX patterns that leverage new technologies in a way that feels natural and engaging.
To create tools that resonate with users and foster adoption, I collaborate closely with cross-functional teams, including developers and designers, to tackle complex interaction challenges and enhance performance. By prioritizing seamless and high-quality interactions, I develop immersive experiences that cater to the diverse needs of multi-user environments, especially in game design, where engaging and high-performance UX is crucial for success.
I specialize in blending emerging technology with creative concepts to deliver unique, immersive experiences that capture attention and inspire engagement.
Through phygital event marketing, experiential storytelling, and interactive campaigns, I craft memorable moments that bridge the digital and physical worlds. My goal is to push the boundaries of technology to transform how audiences connect with brands and narratives.
SECTOR
Healthcare
TYPE
Registration Conversion Flow
agency
Ultralight Creative for University Health Network
SECTOR
Energy
TYPE
AR Web App at Tradeshow
Agency
Meld Media for Xarvio
SECTOR
Culture
TYPE
Website
Agency
Art & Science for Canada Ireland Foundation
SECTOR
SaaS
TYPE
XR - Extended Reality Platform
Company
Lumeto
SECTOR
SaaS
TYPE
XR - Extended Reality Platform
Company
Lumeto
SECTOR
Art & Culture
TYPE
Augmented Reality Mobile App
Agency
Meld Media for Royal Ontario Museum
SECTOR
Retail
TYPE
Search Improvement
Product Discoverability
company
Indigo Book & Music
SECTOR
Agricultural
TYPE
AR Web App at Tradeshow
Agency
Meld Media for Xarvio
SECTOR
SaaS
TYPE
Augmented Reality Mobile App
Company
Secret Location under eOne
SECTOR
Government
Education
TYPE
Web App ( Desktop & Mobile )
Agency
Meld Media for Government of Ontario
SECTOR
Telecome
TYPE
Augmented Reality Native App
agecny
Dark Slope for AT&T
SECTOR
Education
TYPE
Native App for 3 Major App Store
Company
eOne
SECTOR
Software
TYPE
Website ( Desktop & Mobile )
CLIENT
Lumeto / Dark Slope
SECTOR
Pharmaceutical
TYPE
WebGL ( Desktop & Mobile )
agency
Jam3 for Grunenthal
SECTOR
Consumer Goods
TYPE
Case Studies - Frontend & CMS
Agency
Jam3 for General Mills
SECTOR
Sexual Wellness
TYPE
Facebook Chatbot
Agency
Jam3 for SKYN
SECTOR
Film & Interactive Media
TYPE
Case Studies - Frontend & CMS
Agency
Jam3 for Nation Film Board of Canada
SECTOR
Entertainment
TYPE
Interactive Web Experience
Agency
Jam3 for Doritos
SECTOR
Film
TYPE
Interactive Documentary
Agency
Jam3
Note : I do not require sponsorship to work in the UK or Canada.